El primero te lo regalo, el segundo te lo vendo...

BAIT AND SWITCH The amount most people are willing to pay for an app is $0—until they’ve actually downloaded it By Leo Mirani @lmirani ...most of them for free. Reuters/Robert Galbraith Now that more than half of all iPhone users have downloaded and perhaps even figured out iOS 7, users are busy re-downloading their favorite apps. Many of those apps have been substantially re-written for the new operating system, a process that costs time and money. That’s why some apps, like Clear, a to-do list app, are requiring users to buy the app again, in effect punishing older users for wanting to upgrade.  That’s where the trouble begins. Users don’t like paying for apps in the first place. The chances they will pay for an app a second...

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Cuestiones legales para las aplicaciones de juegos para niños

Google Play, Apple’s App Store Might Face “Legal Undertakings” In OFT’s Investigation Of Freemium Games For Kids NATASHA LOMAS The freemium kids’ app party that has seen some parents left with hefty bills because of their kids’ use of games could be heading for a sticky end — at least in the U.K. The Office of Fair Trading has announced a six-month investigation into whether children are being “unfairly pressured or encouraged to pay for additional content in ‘free’ web and app-based games”. The OFT says in a press release that it cannot identify the companies that are subject to investigation but a spokesman confirmed to TechCrunch  it is contacting Apple and Google as part of this process — being...

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